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Quality and convenience for men's range

  • Berry CPI
Europe, Beauty, Personal Care, Primary Packaging, Plastic, 10 - 99.99 ml

A new range of men's grooming products from leading German retailer Douglas Perfumery is using Magic Star airless dispensers and Empress crème jars from RPC Bramlage-Wiko as part of its packaging. 50ml and 75ml Magic Star dispensers have been selected for 24H Hydro Face Cream and Hydro Energy Face Gel respectively, while the 50ml Empress jar has been chosen for the Active Age Face Cream.

All three packs offer a combination of functionality, user convenience and attractive designs to maximise consumer appeal.

The injection-moulded Empress jar from RPC Bramlage features a double layer construction to help maximise the product's quality positioning, with the inner layer produced in polypropylene and the transparent outer layer in SAN.

RPC Wiko's Magic Star range provides a combination of functionality and style in the reliable and accurate dispensing of the products. Its airless system can handle many different viscosities, and it can continue to operate smoothly even if air is trapped in the container.

All three packs are decorated using three colour silk printing with hot foil stamping, with a silver body and complementing anthracite cap to create a high quality appearance and premium image on-shelf.

See also

  • Brand Launch
  • English
  • Modified 25 Sep 2015
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